Published Blogs Advertising

Why Google Ad Extensions Are Like Free Real Estate

Posted By Linear on Advertising

https://lineardesign.com - You know how people say that “bigger isn’t always better?” Well when it comes to Google Ads, that’s a lie. The more real estate you can take up, the bigger your ads are, and the better results you’ll get. Luckily for you, Google ad extensions are the perfect solution.  They’re free real estate. Yes, [...]
The post Why Google Ad Extensions Are Like Free Real Estate appeared first on Linear Design.

21 Facebook Ad Strategies That You Need To Know

Posted By Linear on Advertising

https://lineardesign.com - You might have already realized Facebook ad strategies are like power-ups, and finding the right one can send you rocketing past your competition.But if you’re like a lot of marketers, there's a chance you feel like the guy on the wrong end of a flying banana. Spinning in circles while everyone else speeds past you. [...]
The post 21 Facebook Ad Strategies That You Need To Know appeared first on Linear Design.

How to Use Google Ad Reports with 10 Examples You Can Use Today

Posted By Linear on Advertising

https://lineardesign.com - Google Ad Reports seem to be a hidden Wonderland in the PPC marketing world. It’s easy to see why there’s so little information on it; Google includes almost all the relevant information that you’d make a report out of in one tab or another of your Ads Dashboard. So then you’re asking, why [...]
The post How to Use Google Ad Reports with 10 Examples You Can Use Today appeared first on Linear Design.

Facebook Ads Manager: Your Ultimate, Start to Finish Guide

Posted By Linear on Advertising

https://lineardesign.com - I think the first time I opened Facebook Ads Manager, I did a little bit of this: Anyone else? Just me? Ok then. But whether you’ve been using Facebook Ads Manager for a long time or just barely started, it can get easy to get lost in the levels of campaigns, ad [...]
The post Facebook Ads Manager: Your Ultimate, Start to Finish Guide appeared first on Linear Design.

How To Harness The Power Of Facebook Dark Posts For Wickedly Good Results

Posted By Linear on Advertising

https://lineardesign.com - The Dark Web’s reputation and heinous stories are well-known. So the first time someone hears about Facebook Dark Posts, they tend to think of something malevolent. It is natural to assume that things on the internet starting with “dark” are offsprings of the Dark Web. Thankfully, this is a common misconception. This is [...]
The post How To Harness The Power Of Facebook Dark Posts For Wickedly Good Results appeared first on Linear Design.

The 6 Elements of Facebook Ads CTR & How to Easily Master Them For Elevated Results

Posted By Linear on Advertising

https://lineardesign.com - There’s no question about it, when your Facebook Ads CTR is performing well, it can make you feel like this: But is there a worse feeling than when your Facebook ads are running and just aren’t getting a single click? Perhaps you’re wondering, “What’s the big deal? Why does it matter [...]
The post The 6 Elements of Facebook Ads CTR & How to Easily Master Them For Elevated Results appeared first on Linear Design.

53 Jaw Dropping Ways To Lower CPC In Google Ads

Posted By Linear on Advertising

https://lineardesign.com - If you're reading this article then chances are you work pretty hard for your money. You probably try not to waste it on overpriced products and services and you certainly don't want to throw your money away on profitless marketing tactics. So watching your cost per click climb faster than summer gas prices [...]
The post 53 Jaw Dropping Ways To Lower CPC In Google Ads appeared first on Linear Design.

Facebook Retargeting: Solving The Mystery Once And For All

Posted By Linear on Advertising

https://lineardesign.com - In the world of PPC management, you often find yourself asking an endless list of questions. “How can I improve my ad performance? How can I successfully remarket to people who’ve visited my website? What’s for lunch? What is Facebook retargeting?” and many, many more. Me too, Kelly. You know who else asks [...]
The post Facebook Retargeting: Solving The Mystery Once And For All appeared first on Linear Design.

Google Keyword Planner: Eye Opening Tips To Strike Gold In Half The Time

Posted By Linear on Advertising

https://lineardesign.com - The Google Keyword Planner tends to get a bad rep in the world of PPC and SEO. It’s really not its fault; Google does its best to make the tool as useful and relevant as possible while keeping it free. Other companies decided to take the world of keyword research and expand on [...]
The post Google Keyword Planner: Eye Opening Tips To Strike Gold In Half The Time appeared first on Linear Design.

LinkedIn Ads Mastery: The Ultimate Guide To Reach Your Goals

Posted By Linear on Advertising

https://lineardesign.com - LinkedIn Ads have been the red headed step child of social ad platforms for some time now. In their early days, they didn’t even have specific targeting options. Without anything other than a general audience to target it kind of felt like you were gambling. You basically gave them your money pulled the [...]
The post LinkedIn Ads Mastery: The Ultimate Guide To Reach Your Goals appeared first on Linear Design.

Wondering How to Make Your PPC Rock? Read This

Posted By erikemanuelli on Advertising

https://smallbiztrends.com - PPC — it’s a staple for most small and medium-sized businesses, in one form or another. And it’s no wonder: In their latest Economic Impact report, Google reports that “businesses generally make an average of $2 in revenue for every $1 they spend on AdWords.”

The entire process is getting smarter, too. Google’s 2017 AdWords product roadmap heavily features AI and machine learning, which they say is “critical to helping marketers analyze countless signals in real time and reach consumers with more useful ads at the right moments.”

Ready to improve your PPC marketing campaigns? Keep reading.

9 Costly Blog Promotion Mistakes to Avoid Like Plague

Posted By erikemanuelli on Advertising

http://www.webhostingsecretrevealed.net - Blog promotion was never easy for me. The fear of getting “too salesy” might have played a role, but more often it was a lack of understanding of my audience and, most of all, a lack of planning.

The truth is, the “how to get visitors to my blog?” question doesn’t have a unique answer. Blog promotion is really a game of analysis, opportunity, and action – and yes, it’s also a game of soft selling, because if you push it too hard, you might lose readers along the way.

The content promotion pitfalls in this post (some from my own experience, others from bloggers I interviewed) are those you should be aware of and avoid like the plague, because they could hinder your reputation and, as a consequence, the growth of your blog.

The Campaign Maker: Optimize, Automate and Simplify Your Facebook Ads

Posted By erikemanuelli on Advertising

http://nopassiveincome.com - Numbers don’t lie: worldwide, there are over 1.86 billion monthly active Facebook users, with 1.18 billion daily active users – from managers, to students, to small businesses.

What does this mean for you? In case you have any doubts, Facebook is too big to ignore.

But how to properly run an advertising campaign on this wide social network?

In this post, I’m going to introduce you The Campaign Maker, a platform that will help you optimize, automate and simplify your Facebook ads.

20 Non-Interests-Based Targeting Ideas for Your Next Facebook Ad Campaign

Posted By erikemanuelli on Advertising

http://www.webhostingsecretrevealed.net - Have you ever scrolled through your Facebook Newsfeed and come across an ad that was so well-suited that it felt creepy? It was like the advertiser could read your mind or had been stalking you.

Maybe you have been planning a vacation, and suddenly, you are face-to-face with a Lonely Planet survival guide. Or maybe you’re in a long-distance relationship, and all of the sudden, you see an ad of florist doing worldwide delivery.

It actually isn’t as weird as you think. Facebook knows a lot about you (and which websites you visited), and it uses that information to let advertisers target their ads to select groups of people.

As an advertiser, you can identity and reach a target audience, as long as you know which targeting options to use. I’ll be covering 20 non-interest-based tar
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geting in this article and (hopefully) giving you some fresh ideas for your next campaign.