Published News / marketing

Marketing Online, 9 things NOT To do

BrianNewmark on Marketing

http://www.briannewmark.guru - Online marketing can be done on several channels. Each offers unique benefits and with every marketing method one can explore a wide range of opportunities. There are social platforms, PPC, SEO and there are a whole host of marketing methods like guest blogging, content marketing etc. Any marketing method is worth doing as long as […]

Marketing, Just As Important As Content Creation

BrianNewmark on Marketing

http://www.briannewmark.guru - There was a time, not too long ago when things were very different on the internet. Any content was good to have, the search engines were too stupid to make out any difference between good content and the usual crap. That time is over and perhaps for the better. Now, content creation is step one […]

Product Marketing, What To Do

BrianNewmark on Marketing

http://www.briannewmark.guru - Looking to market your products online? Most off line businesses at some point of time realize that going online will help them catch a huge market that locally isn’t possible at all. Surely, there’s digital products that is the easiest to market as there is no shipping involved. Shipping can be optional though, but in […]

5 Reasons Why Content Marketing Is Not For You

BrianNewmark on Marketing

http://www.briannewmark.guru - Content marketing can help any business to flourish and make a brand presence for them online. Content marketing can be for anyone. And yet, it is not for you. You won’t want to do anything that does not help. You surely do not want to do anything that hurts. Content marketing can hurt instead of […]

How to Measure Your Content Marketing Campaign

positionly on Marketing

http://positionly.com - Content marketing is now an accepted way of improving your online business and driving traffic to your site through the production of useful, educational and/or entertaining content. It’s so popular that 63% of brands now have a budget that’s dedicated to content production and distribution. A recent survey found that 43% of companies that produce... Read more »The post How to Measure Your Content Marketing Campaign appeared first on Positionly Blog.

10 Must-Read Tips to Improve Your Editing Skills

positionly on Marketing

http://positionly.com - What makes someone a great writer? While it’s true that some are naturally gifted with a command of the English language, you might be surprised to learn that some of the best writers in the business have first drafts just as ugly as your own: Scattered ideas, half-finished thoughts, bad grammar – and yes, even... Read more »The post 10 Must-Read Tips to Improve Your Editing Skills appeared first on Positionly Blog.

5 Ways to Create Findable Content Without Keyword Stuffing

positionly on Marketing

http://positionly.com - When it comes to content many people still seem to be in the SEO stone age with repetitive keyword usage, lack of clarity and context, boring headlines just for the sake of Google search. By now that doesn’t work anymore if it ever did. Content findability is the key element of getting editorial sites to... Read more »The post 5 Ways to Create Findable Content Without Keyword Stuffing appeared first on Positionly Blog.

How To Use Customer Value to Move Your Business Forward

positionly on Marketing

http://positionly.com - Writing for Forbes, Bill Gurley points out the dangers of being seduced by Customer Lifetime Value, and it is true that this metric is not without risks, especially when it is used to portray a rosy Utopian future. But it can also be valuable when used as tool in your strategy, rather than as the... Read more »The post How To Use Customer Value to Move Your Business Forward appeared first on Positionly Blog.

Content Marketing Strategies for Business

BrianNewmark on Marketing

http://www.briannewmark.guru - Content marketing can be really helpful for your business. Both online or offline business looking to create an awareness about their brands can use content marketing for promotions. One of the very basic requirements for a content marketing campaign to work positively for a business is to have a solid strategy backing it up. Strategy […]

How Big Brands Do SEO (and Few Hacks to Beat Them)

positionly on Marketing

http://positionly.com - Big brands are everywhere. But I don’t care that there is hardly an aspect of our lives that’s not dominated by Apples, Samsungs, Nestles and others. Given my professional affinity though, their unfair prominence in search gets to me. Type any keyword into Google and you are bound to see big brands occupying top results.... Read more »The post How Big Brands Do SEO (and Few Hacks to Beat Them) appeared first on Positionly Blog.