Published Blogs Social Media

5 Tips to Improve Your Twitter Marketing Strategy

Posted By shameel on Social Media - 5 Tips to Improve Your Twitter Marketing StrategyUma BhatTue, 02/20/2018 - 10:58 Marketing your brand on Twitter is an incredibly important marketing strategy for your business. Due to the mass popularity of Twitter, it has almost become a necessity to promote products and services on Twitter. Your Twitter marketing strategy has to be extremely efficient and unique because of the huge amount of competition out there on Twitter. For social media marketers, it’s time to think what your Twitter marketing strategy is, and whether it is really working. Irrespective of your goals, Twitter can be used as a powerful tool to achieve your marketing goals. Why should you include Twitter in your marketing strategy? Twitter has become one of the most important social networks with high enga

LinkedIn Vs Facebook – What to Choose in 2018 for Lead Gen?

Posted By erikemanuelli on Social Media - Social media has transformed the game of lead generation for B2B and B2C businesses. However, which one is the best platform in 2018 for lead generation requires careful consideration. While some internet marketers swear by LinkedIn, there are others who believe Facebook offers better leads, thanks to its Facebook for Business.

Today, businesses have limited budget and time. Hence, when they have Facebook and LinkedIn in front of them as an option, it can be overwhelming to select the right platform to get the right leads within the budget. However, you need to know your customer base in order to use the right platform. These statistics also give you an insight into the user base of LinkedIn and Facebook.

Release Notes: Filters To Give You More Control on Your Tasks

Posted By shameel on Social Media - Release Notes: Filters To Give You More Control on Your TasksShameelMon, 02/12/2018 - 13:45 Time for another release. This time to give you more control on the tasks provided by Cloohawk.In the past couple of months we have understood that our users have subjective preferences on what task to see and what not. Our AI engine has been providing tasks, based on these preferences.However we have been getting feedbacks that for many of the preferences which our users already know, the users should not be made to wait till the AI engine learns. We are all ears for your feedbacks, and we have added a new feature to give you more control on the tasks being suggested.Today we are releasing “Advanced filters” feature for tasks. You can choose the filters from the “settings” icon on top o

10 Video Content Marketing Ideas That Every Marketer Should Know

Posted By shameel on Social Media - 10 Video Content Marketing Ideas That Every Marketer Should KnowUma BhatMon, 02/12/2018 - 14:29 There is no doubt that a social media marketer has to devise numerous ways to catch the attention of his audience by implementing the most innovative and creative ways.In one word, it means marketers need to be constantly on top of generating video content marketing ideas.Video content is emerging as the best marketing strategy and the below stats says it all.The statistics plus a lot more research from various studies conducted across the world have proven that video content is the most impactful type of content. 90% of consumers say a product video helps them in their purchasing decisions64% of consumers have made an online purchase after watching a product videoAll major social me

5 Ways to Generate Leads on Twitter

Posted By shameel on Social Media - 5 Ways to Generate Leads on Twitter Uma BhatFri, 02/09/2018 - 14:23 Twitter is a powerhouse and an excellent medium to build leads for your brand by utilising the different Twitter Promotion strategies. Most marketers vouch by Twitter promotions for their success and growth.  Twitter promotion is an amazing way to reach out to prospects who can be converted in to leads on Twitter and eventually into sales.But the surprising fact is that only 40% or lesser marketers are using Twitter properly to generate leads.When I started on Twitter, I didn’t know the ways in which I can generate leads on Twitter and the way to grow my brand. But after extensive trials on Twitter, I have realised that there are specific and effective ways to generate leads on Twitter that will give excellent

3 Benefits of Reposting Content That Wins More Customers

Posted By shameel on Social Media - 3 Benefits of Reposting Content That Wins More CustomersUma BhatMon, 12/11/2017 - 10:12 “Sharing content more than once increases retweets and traffic” says Leo Widrich, Buffer co-founder. Reposting is publishing your old content by tweaking a bit or adding more information to the existing content. Its intention is to find new and broader audience who might be interested in your content and further share it in their social circles.Repurposing or reposting will take your content to new heights by making it available on different platforms, thereby attracting new target audience. I cannot stress enough on the advantages of reposting your old content which is a gold mine and has the power to generate traffic up to 75%. Reposting is a wonderful way to share your old content with yo

How to Unfollow People on Twitter

Posted By shameel on Social Media - How to Unfollow People on Twitter Uma BhatTue, 12/12/2017 - 17:19 Have you been in a place where you receive too many tweets and self-promotion content from a particular account or person? When someone endlessly pops up in my feed, I would unfollow such people on twitter. If you do not wish to see the tweets and posts from a particular account that you are following, then you can unfollow people on twitter. Learn how to Unfollow people on Twitter. Here’s how. On your twitter home page, click on the tab ‘following’ that appears on the left side of the screen. A list of all the people or accounts that you follow will appear Identify the account that you wish to unfollow on  twitter. Hover over the button ‘following’ that is displayed next to the account name Notice that it

7 Powerful Social Media Marketing Automation Tools You Must Know

Posted By shameel on Social Media - 7 Powerful Social Media Marketing Automation Tools You Must KnowUma BhatTue, 02/06/2018 - 17:55 How many times have you wished for a day that could have been more than 24 hours! Social media marketers would be on top of the list of people who have wished for this every single day.Social media is all about how quick and responsive you are in connecting with the audience. Marketers usually wear multiple hats that require them to monitor audience conversations, respond to queries, create and schedule content, plan campaigns, and much more. The best way to overcome the hurdle of limited time is to seek automation for some of the processes that are repetitive and manual in nature. The key for social media marketing is to find automation tools that will cater to the ever changing nee

How to Increase Twitter Engagement

Posted By shameel on Social Media - How to Increase Twitter Engagement Uma BhatFri, 12/15/2017 - 10:20 Twitter has 328 million monthly active users and 100 million daily active users.It is indeed a great marketing platform for small to large business brands. It is time that brands engaged in some twitter marketing.  You can build your brand on twitter by providing information to customers about new product releases, how to use products, customer service and much more.Having too many Twitter users is making it tough for engagement with customers since there are millions of users and attracting them to engage with your brand can be quite a task.What is Twitter engagement?Twitter engagement in simple words is the total interactions received for each tweet. Engagement is the most popular word used in social media mar

5 Brilliant Christmas Advertisements Social Media Marketers Can Learn From

Posted By shameel on Social Media - This is one of the wonderful Christmas advertisements that combine the spirit of sharing during Christmas and at the same time promoting its products.

How to Effectively Use Twitter For Business

Posted By shameel on Social Media - How to Effectively Use Twitter For BusinessUma BhatThu, 12/21/2017 - 10:46 “Though I have twitter for business, I really don’t know how to use it effectively to drive business” said a worried friend of mine during our conversation about his business. Most likely you’ve pondered on this same thought many times earlier. Don’t you worry, you are not alone. Most of us, who started a twitter account for business, expecting magical results, are all sailing on the same boat. I wanted to understand if twitter actually helped business to grow or was it a waste of time. This question popped up in my mind quite often, and one fine day I decided to conduct a thorough research on ‘Twitter for your business”. I started with my good old friend who has an established business and was very succ

5 White Hat SEO Strategies That Generates Higher Traffic

Posted By shameel on Social Media - 5 White Hat SEO Strategies That Generates Higher TrafficUma BhatThu, 02/01/2018 - 10:51 “It takes 20 years to build a reputation and 5 minutes to ruin it. If you think about that you will do things differently” says Warren Buffett, the American business magnet.The same holds good for building a successful marketing strategy. The white hat SEO technique is one of the most ethical ways of building your website.  White hat SEO techniques refer to search engine optimization (SEO) tactics that follow the terms and conditions of all the major search engines, including Google.The marketers who follow white hat SEO strategy are dedicated to create quality content the hard way by using the SEO tools and techniques to maintaining the integrity of their website and staying within the rule