Whether you are only sharing your views on your blog or running a business website, you are generally looking for targeted traffic to see what you offer and what you do. One of the best ways to do this is to create "magnetic content". This is also known in the digital marketing community as "link bait", but the reason I call it "magnetic content" is that this kind of content will get your audience interested enough that they will want to share it with their own networks via their own social media circles.

