Story Details

This Anti-War Video Plays Backwards And Is Probably The Most Impactful Ad Of The Year

Posted By fershid 1310 days ago on Art

http://digitalsynopsis.com - We’ve seen some great public service announcements this year, but this one is a notch above the rest. Titled ‘In Reverse’, the 1½-min film starts with the aftermath of a bombing in a Syrian playground. The events are shown in reverse slow-motion, going back to the point before the impact of the explosion.The entire film has been shot brilliantly and towards the end, we see the bomb going back up into the sky and the kids playing happily. The camera pans up and a message appears – “We can’t reverse what’s happened in Syria, but we change how the story ends.” Check it out.

Submit a Comment

Log in to comment or register here