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Veteran Designer Cracks Logo Design Challenge In 15 Mins, Shares Tricks Of The Trade

Posted By fershid 1460 days ago on Art - Portland-based freelance designer Aaron Draplin runs a one-man design shop called Draplin Design Co. He’s known for his no-nonsense, straightforward approach towards design and has worked for clients like Nike, New York Times, Wired, Obama Administration, Old Spice and ESPN to name a few. When online education company challenged him to create a logo for a fictional construction company and take viewers through the design process, Aaron nailed it and came up with probably the best logo design tutorial you’ve seen in recent times. Watch as he shares his process, tips, methodology and lots more in this must-see video for design students, professionals and clients.

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