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What Logos Of Famous Companies Looked Like When They First Started Out

Posted By fershid 997 days ago on Design - The logos of brands like Apple and IBM are iconic now, but when most of these companies started out, their logos were awkward, clip-arty and looked like they had been designed by amateurs on a budget. With time, they shed their extra weight and evolved into aesthetically pleasant shapes thanks to legendary designers like Paul Rand who were masters of brand identity design.

Stock Logos has compiled an interesting list of first logos of popular brands like Apple, Canon, GE, IBM, Microsoft, McDonald’s and more. Most of the previous logos will make you ask “what were they thinking?” but some brands like Nissan had decent logos to begin with. Check them out here.

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