Writing Around the Web is a monthly series highlighting guest posts I've written on blogging, business, SEO, social media, and other topics!

Analytics


How to Find Out Which Online Marketing Strategy Drives the Best Traffic - Learn how to use Google Analytics Advanced Segements to view different groups of referral traffic – traffic from social media, article marketing, link building, directories, local search, guest posts, and so on to determine the most effective online marketing strategy for your website.
What Your Analytics Software is Hiding From You - There are many reasons for confusing and missing data in Google Analytics. Here are just a few examples of the areas from which you might be getting conflicting data and the reasons why.
What You Can Learn from Bounce Rate & How to Improve It - Bounce rate is the percentage of visitors who come to your website and leave without viewing any other pages on your website. Here is what you can learn from it and how to fix it.