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https://webnus.net - The times have changed with most of the communication with the targeted audience happening online. Your website has turned out to be a significant game-changer in the quest for exponential growth. Studies show that at least 81% of users did an online search before making a significant purchase. Your website must be accessible by your audience and can embark with them on a buyer’s journey that will ultimately culminate in a purchase. The marketing team of organizations must find out ways to boost the online footprints of the website through various strategies. According to research, 57% of marketers say that SEO has generated more leads than any other marketing channel. It becomes essential that your team focusses on SEO strategies and utilize white hat practices to boost the search rankings of the website. You must jostle with your competition to stay on the first page and then race to the top. 6 Ways to Boost Seo In this article, we will discuss some of the ways to enhance the SEO of your site. Keyword Optimization As a first step towards boosting SEO for your website, you must start with selecting the keywords suitable for your website. Several tools can help you, viz. SEMrush, ahrefs, Keywordtool.io and more. You can also get hold of some free tools like Google AdWords Keyword Planner or Google Trends. The selected keywords must be ideal for your industry and area of operations. It is an excellent practice to have a mix of a short-tail as well as long-tail keywords. Also, when selecting the keywords, you may choose the ones with low competitiveness that will help you to rank higher with lesser effort. You must also research your competition to find out the keywords used by them. You can also find out few keywords from your...

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