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How to Protect Your Trademark
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A trademark is one of your business’s most valuable assets. Not only do trademarks represent your brand and help it be easily identifiable by your target audience. Your business’ trademark distinguishes you from the competition and protects against counterfeit products and sellers.
Read on for four strategies your brand should adopt to prevent trademark infringement.
1. Pick a solid trademark from the start
A trademark is your target audience’s first touch point with your business. To prevent trademark infringement, you must ensure the process of choosing a solid mark is well thought out from the beginning. Below are the general categories you could derive your brand’s trademark.…
A trademark is one of your business’s most valuable assets. Not only do trademarks represent your brand and help it be easily identifiable by your target audience. Your business’ trademark distinguishes you from the competition and protects against counterfeit products and sellers.
Read on for four strategies your brand should adopt to prevent trademark infringement.
1. Pick a solid trademark from the start
A trademark is your target audience’s first touch point with your business. To prevent trademark infringement, you must ensure the process of choosing a solid mark is well thought out from the beginning. Below are the general categories you could derive your brand’s trademark.…
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