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Legendary Painters ‘Deliver’ Their Paintings In Brilliant Ads For Fine Arts Transport Company

Posted By fershid 1953 days ago on Advertising

https://digitalsynopsis.com - Welti-Furrer is a leading Swiss company for fine art transports. Their experts transport valuable art with the utmost care. To communicate their services to museums, galleries, curators, and art collectors, agency Ruf Lanz (Zurich) came up with a brilliantly art-directed campaign featuring four legendary painters: Salvador Dali, Vincent van Gogh, Andy Warhol, and Frida Kahlo.

The ads show the artists dressed as Welti-Furrer delivery personnel carrying/transporting their paintings themselves, in wooden freight boxes. The tagline reads, “We transport fine art as carefully as if we had created it ourselves.”

The campaign ran in art magazines, selected billboards, and at Art Basel – the world’s largest art fair. Check it out here.

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