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https://www.octopusintelligence.com - There’s a lot of talk about Social media competitor analysis tools and how they can identify strategic gaps. This article describes social media competitor analysis in 2023. There are indeed many decent social media competitor analysis tools, but they are just that tools. One of the many tools required to develop your competitor analysis. They can bring you some tremendous competitive insights, but they are in no way the be-all and end-all, as the social media competitive analysis tools will tell you.