Published Blogs Social Media

5 Tips To Promote Your Content That Can Boost Traffic And Engagement

Posted By shameel on Social Media

https://www.cloohawk.com - 5 Tips To Promote Your Content That Can Boost Traffic And EngagementUma BhatFri, 08/10/2018 - 13:41 Content creation is no doubt a big part of your overall social media marketing equation. But content promotion is the most overlooked aspect of your content marketing efforts. Derek Halpern of Social Triggers explains how content creation and content promotion should follow the 80:20 split; 80 percent promotion and 20 percent creation.  That equals to a large amount of your time towards finding creative ways to promote your content. Here, I will cover 5 tips to promote your content that can boost traffic and engagement. Most of the successful social media marketers are using these techniques and tips to reap the benefits of content promotion. 1. Cross Post Your Content On Multipl

9 Reasons to Start Using Social Media Management Tools for your Brand

Posted By shameel on Social Media

https://www.cloohawk.com - 9 Reasons to Start Using Social Media Management Tools for your BrandUma BhatThu, 08/09/2018 - 10:11 You are deeply engrossed in planning your next big social media campaign for your product, and suddenly you hear a ping. This is a comment on Twitter from one of your audience who is asking some information about your product. Just when you are about to write the response, you notice that one of your competitor has received many likes to one of their posts that was posted on facebook. You start reading the article to find what got them so many likes!! Immediately you start looking for similar content so that you can also share it with your audience to get more attention on social media. All this happened in a span of 10 minutes, and by the end of 10 minutes you lost track of wha

7 Brand Actions on Social Media that Drives Consumers To Purchase

Posted By shameel on Social Media

https://www.cloohawk.com - 7 Brand Actions on Social Media that Drives Consumers To PurchaseUma BhatTue, 08/07/2018 - 09:39 Have you wondered if social media is the biggest influencer of consumer buying behavior? Social media has long back graduated from a just being a catch up place for friends into a platform for marketing. Social media has a major influencer on the purchasing decisions of consumers. Social media is a platform where brands can share informative content, videos and images that relate to the brand. When this content is being shared across friends and influencers on different social media platforms, it starts to impact the consumer decision making as people are noticing the comments and feedback posted by friends and other users who have purchased the product.According to Gartner research

7 Underutilized Traffic Sources That Can Be Explored By Social Media Marketers

Posted By shameel on Social Media

https://www.cloohawk.com - 7 Underutilized Traffic Sources That Can Be Explored By Social Media Marketers Uma BhatFri, 08/03/2018 - 10:13 Social media marketers know that without having any traffic or poor traffic to their website, it will no longer be a website but just another rejected piece in the ocean of internet. The main lead behind increasing traffic is to actively search your prospects that are floating around on the social media. It cannot be the other way round. Investigate and find all such traffic sources where your audience exists and are pouring out their issues and problems that can be solved by your products. Once you are aware of the sources that can drive traffic, then automatically you can approach all such sources actively by gathering the needs of the audience and solving their issu

3 Steps to Nurturing Your Social Media Marketing Funnel

Posted By shameel on Social Media

https://www.cloohawk.com - 3 Steps to Nurturing Your Social Media Marketing FunnelUma BhatWed, 08/01/2018 - 17:33 A social media manager understands the importance of having social media as one of its marketing strategies. Social media is used heavily by brand for audience engagement by posting informative content that is related to the product that it sells as well as information in general about the industry that it belongs to. Unfortunately, there are still a lot of social media marketers who believe that by just posting engaging content on social media; they can have a positive impact on their Return on investment (ROI).While engaging with customers and fans on social media is one thing, converting them into paying customers can be a task in itself. This requires a marketing and sales funnel that can

14 Mistakes to Avoid While Doing Social Media Marketing

Posted By shameel on Social Media

https://www.cloohawk.com - 14 Mistakes to Avoid While Doing Social Media MarketingUma BhatFri, 07/27/2018 - 10:49 Social media marketing is evolving as one of the main marketing strategies for brands since there is a large crowd that you can attract on social media.As per social media statistics, 7 out of 10 consumers expect a business to have a well-maintained social media presence. Even though there is so much importance attached to social media marketing, there is still a gap in understanding the social media marketing strategy. Most of the times brands do mistakes that will hurt their social media marketing. To make it easy, we have listed down 14 mistakes that every social media marketer should avoid while doing social media marketing.1. Not Understanding Your Target AudienceThis can be a disaster f

7 Stages Of Highly Successful Content Marketing

Posted By shameel on Social Media

https://www.cloohawk.com - 7 Stages Of Highly Successful Content MarketingUma BhatTue, 07/24/2018 - 14:28 Every social media manager is looking for various ways to keep the business on the cutting edge. Content marketing is the solution to remain relevant and, more importantly, efficient and effective in today’s world that is leaning towards social media marketing. Content marketing is part of marketing strategy where the focus in on creating, publishing and distributing content to your target audience which is mainly to bring new customers to your business.Content marketing can be done through social media, e-books, newsletters, blogs and videos. These pieces of content are useful to share information about your brand with your ideal buyer.You should have a well-considered approach towards the creation

4 Reasons Why Your Social Media Posts are Not getting Engagement

Posted By shameel on Social Media

https://www.cloohawk.com - 4 Reasons Why Your Social Media Posts are Not getting EngagementUma BhatThu, 07/19/2018 - 16:20 Social media managers are aware that social media marketing provides an extensive reach and brings the benefit of direct interaction with customers.With the increased use of social media, the social media manager faces the challenge to constantly find ways to connect with audience to increase engagement. But generating engagement is not easy. You might be posting on your social media pages but disappointed to see that you are not getting any traction. You might be spending a lot of time and energy on social media but not seeing significant engagement on your social media posts. Here are 4 important reasons why your social media posts are not getting enough engagement. You are not off

5 Essential Skills To Being A Great Social Media Manager

Posted By shameel on Social Media

https://www.cloohawk.com - 5 Essential Skills To Being A Great Social Media ManagerUma BhatWed, 07/18/2018 - 14:11 When we refer to social media manager, the image that appears is a person with multiple roles that includes content creation, time management, design visual content, post content, engage with audience, planning social media campaigns and so on. With social media becoming an important marketing strategy, the role of a social media manager is growing multiple folds thereby adding many more roles.  But do you know if your social media managers have the required skills to manage your social pages? How do you really assess if your social media manager is ready to take your brand ahead in competition. Here are 5 essential skills to being a great social media manager: Passion for Content Writing “E

Top 5 Social Media Analytics Tools For Social Media Managers

Posted By shameel on Social Media

https://www.cloohawk.com - Top 5 Social Media Analytics Tools For Social Media Managers Uma BhatFri, 07/13/2018 - 18:36 Creating content and publishing the content on social media is very important part of every social media marketing strategy. But how many really know how a piece of content performs on social media? How many retweets did your post get on Twitter? Which kind of content is performing well and is liked by your social media audience? Tough questions right? With millions of posts on social media, checking the performance of your post and comparing it with other similar posts or your competitor posts is indeed an impossible task for a social media manager if all this has to be done manually. The only way this can be done is by measuring social media performance with the help of right social m

7 Types Of Social Media Content to Drive Engagement

Posted By shameel on Social Media

https://www.cloohawk.com - 7 Types Of Social Media Content to Drive EngagementUma BhatWed, 07/11/2018 - 15:02 Do people crave for variety when it comes to food? Yes Undoubtedly!But do you think your social media audience is also craving for variety content every single day? Again undoubtedly yes, they are looking forward to read different types of content on social media. Time and again it’s been proven that your social media audience is craving for unique, informative, thoughtful and actionable content. Surprise and offer your social media users with different variety of content instead of serving them with the same content over and over again. Here are 7 different types of social media content that can evoke action and engagement from your audience. Content With IncentivesYou are creating content with

5 Tips to Get More People To Share Your Content on Social Media

Posted By shameel on Social Media

https://www.cloohawk.com - 5 Tips to Get More People To Share Your Content on Social MediaUma BhatTue, 07/10/2018 - 17:44 So you have got great content, you publish and post many articles on social media.  But why are people not sharing it?Many times you might have seen a very average type of content being highly liked and shared on social media. Do you wonder how this happens when you are failing to get this kind of attention even after having very good content? When your audience shares your content with their network, your content gets wings and flies much higher on the social media platforms. But are you doing enough to make it interesting and easy for your audience to easily share your content? Having great content is a backbone of social media marketing, but that’s not enough. You need to have peop

Top 8 Types of Influencer Marketing Campaigns

Posted By shameel on Social Media

https://www.cloohawk.com - Top 8 Types of Influencer Marketing CampaignsUma BhatMon, 07/09/2018 - 14:42 It’s no more a secret!! Brands are building partnerships with social media influencers to reach wider audiences around the world. Influencer marketing is an opportunity for brands to work with social media using a well-defined and well-designed social media marketing strategy.As per social media studies ‘For each dollar spent on influencer marketing, marketers see an average of $7.65 in earned media value returned’ Such is the power of influencer marketing. Hence you can see lot of brands wishing to be associated with popular social media influencers to promote their brand.When a company decides to go with influencer marketing they will be spoilt for choice with numerous types of influencer marketing s

10 Daily Routines of a Successful Social Media Manager

Posted By shameel on Social Media

https://www.cloohawk.com - 10 Daily Routines of a Successful Social Media ManagerUma BhatThu, 07/05/2018 - 10:15 When I was chatting with my friend, I happened to talk about social media managers. Immediately my friend commented that it would be fun to be a social media manager because, all that a social media manager has to do it browse social media all day!!Many social media managers wish it was true.But the reality is far from just browsing the social media. A social media manager is constantly thinking of social media even when not on the clock. Social media manager has to think way ahead and multi-task numerous tasks through the day. Social media management has evolved as a complex and multi-faceted role that assists the company to meet its highest goals. Social media manager’s job is not just about