New Technology

How to Build a Brand: 8 Essential Brand-Building Tips

Posted By AppInstitute 1676 days ago on Technology

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Building a strong brand identity doesn’t happen overnight, and it’s a continuous process that’s never truly finished. Even the world’s most recognizable brands must continually work to reinforce their brand, maintain positive brand perception in the minds of consumers, and foster brand loyalty. For small businesses, building a brand may seem like an insurmountable challenge....Read More
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How Technology Enables Parent Teacher Communication in 2019

Posted By AppInstitute 1683 days ago on Technology

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A paper by the UK Department for Education and Skills explored the impact of parental involvement on a child’s education. The report highlighted several ways parental involvement, or a lack thereof, can affect a child. These include: In a child’s early years, the involvement of parents can have a significant impact on a child’s cognitive...Read More
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Email Automation: The Future of Email Marketing

Posted By AppInstitute 1697 days ago on Technology

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When a new customer signs up for your email newsletter, what action do you take? Do you directly send them the newsletter or, do you thank them for signing up with automated emails? The ideal way to engage the customer would be to thank them for signing up and continue to offer them some value...Read More
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2019 Guide to Nightclub Promotion

Posted By AppInstitute 1705 days ago on Technology

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The nightclub industry is going through an interesting time. While there have been several closures in recent years, numbers are said to be stabilising. Additionally, the decline of city centres as shopping spaces means there is a renewed focus on the night-time economy as a way to revitalise these areas. Whether you consider the current...Read More
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8 Best Practices for LinkedIn Marketing

Posted By AppInstitute 1711 days ago on Technology

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With more than 260 million monthly active users present on LinkedIn, it is without a doubt is any marketers’ dream! And still, many people approach LinkedIn as a job and resume posting site. But times have changed long back ago! By creating a Linkedin business page, you can take advantage of Linkedin for your business. A...Read More
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The Ultimate Food Truck Business Plan Guide

Posted By AppInstitute 1719 days ago on Technology

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Food trucks are often thought of as a low-cost way for those passionate about cooking to earn a living doing something they love. While this can be the case, the reality is often more complex. Food trucks have a high rate of failure. This could partly be down to how easy it is to start...Read More
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The Importance of Having an Explainer Video for Your Business

Posted By AppInstitute 1725 days ago on Technology

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Video marketing is proven to be the new game-changer in the digital marketing industry. Almost 90% of video marketers are seeing positive results from their video marketing campaign, as they gain 66% more qualified leads per year. At the end of the day, every business needs sales and revenue to keep delivering the best result...Read More
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How to Build Apps Without Code

Posted By AppInstitute 1733 days ago on Technology

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If you’re looking for a way to create an app without coding, one option is to use a drag and drop app builder. Using an app builder allows you to create an app without any coding knowledge. It’s perfect for small business owners who can get all the benefits of having their own app, without...Read More
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What Retailers Can Learn from SaaS Marketing 

Posted By AppInstitute 1740 days ago on Technology

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Brick and mortar retail can seem like night and day compared to web-based SaaS products and other subscription services. It’s not just the products themselves that are different; it’s how they are sold. But retail can learn a lesson or two from SaaS companies because there’s something to be said for the massive growth that...Read More
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How to Create an App and Make Money

Posted By AppInstitute 1745 days ago on Technology

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Apps make a lot of money. Spending on Google Play and the App Store hit an incredible $39.7 billion during the first half of 2019 according to data from Sensor Tower. This was a 15.4 percent increase on the same period in the previous year. Additionally, app use is growing. In its most recent “State...Read More
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5 Reasons Why Restaurant Owners Should Read Reviews

Posted By AppInstitute 1753 days ago on Technology

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“I don’t understand how they allow these sandwiches to be served at the airport. Bread is worse than chewing gum. Service is nefarious, coffee is ok, exorbitant prices. It’s a pity there are no other alternatives. The best would be to take your own sandwich with you from home.” It’s likely that the late La...Read More
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2019 Guide to the Best White Label Software and Service Programs

Posted By AppInstitute 1761 days ago on Technology

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White label software and services are a great way for agencies or businesses to expand their offering. This, in turn, can lead to increases in revenue and profits, as well as the opportunity to bring in new clients. Agencies that use white label products just need to focus on selling and marketing the product; the...Read More
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The 4 Do’s and Don’ts of Push Notifications

Posted By AppInstitute 1767 days ago on Technology

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In a hyper-digitalized society, push notifications are your best bet for communicating with users of your mobile app. The majority of marketing emails are caught by spam filters, and we tend to ignore the ones that make it to our inbox. SMS is clunky and unreliable, can cost both the sender and the receiver money,...Read More
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